Introducing a brand new #colorcurators collection for April 2016
Formula X Ballet Beautiful Collection
An Xtraordinary Nail Color Collaboration with Professional Ballerina and Celebrity Fitness Guru Mary Helen Bowers, Founder of Ballet Beautiful®
FORMULA X announces the launch of #ColorCurators Ballet Beautiful Edition, the new, limited edition nail color collection for April 2016, created in collaboration with Ballet Beautiful founder, Mary Helen Bowers. As the leader of the ballet-inspired fitness phenomenon sought after by A-list celebrities, supermodels, and thousands of other women around the world, her collection was inspired by the classical ballet training and fashion that shaped her career.
The #ColorCurators Ballet Beautiful Edition includes three ballerina-chic shades that radiate the grace, beauty and strength that are the essence of a ballerina’s form: Satin Slippers, a perfect blend of pink and peach color-matched to actual ballet slippers; Ballet Barre, a deep metallic gray shimmer; and Lilac Fairy, a soft, romantic lilac inspired by one of Mary Helen’s favorite ballets.
“I wanted the colors in my collection to be true to the world of classical ballet
and to reflect my passion.” – Mary Helen Bowers
Each #ColorCurators collection is a one-month xclusive featuring FORMULA X’s No Compromise formula that imparts intense color saturation, brilliant shine, and a high-endurance finish in a 3-free formulation.
Due to the special nature of this collaboration, quantities are very limited. For up to 8 days of wear, pair your favorite #ColorCurators shade with FORMULA X’s cult favorite: The System.
For more #ColorCurators news, follow @BalletBeautiful, @FORMULAXNail, #Balletbeautifulxformulax and stay tuned for a new #ColorCurators reveal each month with all new shades from a diverse array of powerhouses.
FORMULA X #ColorCurators Ballet Beautiful Edition will be available April 2016 at Sephora and SEPHORA inside J.C. Penney stores, by calling 1-877-SEPHORA or by logging on to Sephora.com via computer or smartphone.